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ACADEMY COURSE

4 July 2023, virtual course

STRATEGIC BUSINESS DEVELOPMENT PRINCIPLES

Ultimately the key of the success in the business is defined by clients. Whatever expertise might be delivered, cannot compensate for the lack of paying clients in assuring the sustainability of your business. A clients’ choice to work (or keep working) with you or not is significantly influenced by clear behavioural rules. In fact, this course helps knowing how to leverage clients and gives you a critical competitive edge in growing your business.

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Objectives
This training sprint aims at providing participants with a full understanding of client’s mindset, behaviours and expectations to attract new clients, better satisfy their needs and generate more business.
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Faculty
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Luca Signoretti

MBA - Executive Leadership Trainer & Coach University Professor in Leadership & Marketing

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